Marketing funnels (additionally known as sales funnels) are all on the rage right now.Marketing Automation Tool Design
You can barely read a single article about advertising with no reading about funnels. Creating marketing funnels (or funnel hacking since it is popularly called ), is now the very talked about topic in marketing.
What Is A Sales Funnel?
A sales funnel is a directed path that prospects proceed through on your sales process. It requires people in their own first engagement with your brand (cold prospects), through numerous steps which are meant to bring about more than one conversions.
A conversion may be anything, from opt-in to a subscriber list, or downloading a free cheat sheet, to attending a webinar, and sometimes maybe making a purchase.
Customers may be offered different things at different points, depending upon the actions they take as they proceed through the funnel.
Funnels could be simple, or incredibly complex and sophisticated, but at the end of the day, they are all about something and that is raising conversions and earnings.Marketing Automation Tool Design
Why Do Sales Funnels Work?
Sales funnels work by directing clients through a process that starts with an extremely low commitment (for example, downloading a free report), and then gradually “warms up them” and exposes them to higher-priced offers while they become more familiar with your brand, and develop more confidence in you.
Imagine walking up to a entire stranger (who hasn’t heard of you) at the street, and asking them for a huge purchase.
It’s simply not likely to happen, is it…Marketing Automation Tool Design
The Key Funnel Formulation
But in the event that you first of all offer them some thing of value for little if any cost, they’re much more likely to respond.
In fact, if they are your ideal customer, and you’re offering them something of significance to them for free, they are really likely to respond.
And they will think well of you thereafter. Because you have helped them.
They’ve entered your funnel…
Now you’ve shown your worth to them, and built some trust and rapport, you may begin to provide them some opportunities to purchase .
You may begin with a low price offer, to get some commitment from them to make them buy in to you before you proceed to offer them something higher priced.
If that is too much for them, you could then provide them a less costly option (downsell).
However, if they do purchase, you might then go on to offer them a more costly, premium product at a higher cost (upsell).
That is the basics of a sales funnel.Marketing Automation Tool Design
The Value LadderMarketing Automation Tool Design
You begin with a micro devotion (for instance, giving up their email address to get a free book), establish your value, and then as their trust in you grows you take up them an ascending value ladder.
This way of conducting business isn’t extremely rewarding, but it is also quite ethical.
It is the antidote to many of the ills that afflict internet marketing.
You will not simply make more money, if you practice this successfully, you’ll create a company that your customers love, and which you are feeling good about.
In fact I’d go so far as to say it is essential which you embrace these principles in case your business wants to endure later on.
Because in the event that you do not, your competitors will…Marketing Automation Tool Design
What is ClickFunnels?
As designer and landing-page builder and a sales page, it has a-lot of fantastic page templates and funnel templates.
If people want to set up a landing page for a webinar enrollment, then ClickFunnels offers a few different pages to ensure success.
The ClickFunnels’ webinar template includes a landing page, thank you page, live webinar page, webinar replay webpage, and a sales page. This really is just one example of the thoroughness of ClickFunnels.
ClickFunnels makes it easy for individuals into have a fantastic concept or a dream company then transform it into a sales funnel which will convert your web site traffic into clients .
Instead of being required to spend extensive periods of time trying to design your page or spending a lot of money hiring a website programmer, ClickFunnels helps make the creation process smooth and cheap to create your entire sales funnel. Marketing Automation Tool Design
ClickFunnels FeaturesMarketing Automation Tool Design
ClickFunnels is the only platform which not only builds landing pages, but sales funnels. It has so many features compared to its rivals. ClickFunnels provides so many features, it would be tough to list them all.
Here are a lot of them:
- A/B Testing
- Task Dashboard
- CRM Integration
- Click-Through Tracking
- E-mail Integration, Notifications, and Tracking
- Groups and Communication Management
- Custom Landing Pages with Flexible Templates
- Multi-Channel Communication
- Sales Trend Analysis and Revenue Reporting
- Third Party Integration
- Contact Database
- Campaign Analysis
- Drip E-mail Marketing and Event Triggered E-mail
- Affiliate Management
- Graphical User Interface
- Performance Reports
- SEO Management Tools
- Conversion Tracking and Database Conversion
- Customer Database and Segmentation
- Social Media Integration
- Customer Tracking
- Web Forms and Web Analytics
- Workflow Management
- Drag and Drop Interface
- Interactive Content
- Lead Scoring
- SMS Marketing
- Subscriber Management and Workflow Management
- WYSIWYG Editor and WYSIWYG E-mail Editor
- Trend Evaluation
- Text Editing
- Tags and Keywords
Who Can Benefit from ClickFunnels?
ClickFunnels is an extremely successful platform since it allows any individual who has a business startup idea to easily have the ability to build landing pages within of a sales funnel that have a solid track record of achieving conversions.
What makes ClickFunnels particularly helpful is the fact that it is designed to help all entrepreneurs, solopreneurs, or even wantrapreneurs create their own pages without even needing any programming or website design knowledge. ClickFunnels has done all of the work beforehand and now people can just point, click and edit until their webpage is just what they desired. Marketing Automation Tool Design
Any individual who has an idea, product, or service that they would really like to market may benefit from ClickFunnels.
ClickFunnels Pricing Plan
There are two pricing options for ClickFunnels, the Startup Plan and Etison Suite plan, and both have a free trial available to help you decide whether that platform is suitable for you.
ClickFunnels (Startup Plan)
ClickFunnels Startup Plan costs $97 dollars a month and is fantastic for any business that is just getting started. With this plan, you can have around 20 funnels, 100 pages, 20,000 visitors, and also an unlimited number of contacts and members.
With this program, you have access to a good deal of the features ClickFunnels has to offer.
Here are few of the features:
- A/B Split Tests
- E-mail Integration
- Optin Funnels
- All Advanced Funnels
- Sales Funnels
- Membership Funnels
- Auto Webinar Funnels
- Webinar Funnels
- Hangout Funnels
- Order Pages
- Upsell Pages
- Downsell Pages
- Funnel Sharing
Etison Suite Plan
The Etison Suite Plan is the top-tier of services out of ClickFunnels. It costs $297 per month and is great for companies who desire more than the Startup plan could possibly provide.
With this plan, you’ll get infinite funnels, unlimited pages, and boundless visitors
On top of supplying all of the same services as the fundamental plan, Etison Suite members also get:
- Priority Support
- Priority Template Requests
- Visual E-mail Builder
- Manage E-mail Lists
- Deliver Broadcast E-mails
- Track Opens, and Clicks
- Auto Responder Series
- Action Funnels
- Deliver Location Based E-mails
- Send E-mails Based on Social Networking
- Flexible and Advance Segmentation
- Lead Scoring and Action Scores
- Magic Social Contact Profiles
- Endless Affiliates
- Unlimited Commission Strategies
- Simple to Setup 1-Click
- One Time Upgrades
- Subscription Plans
- Manage Affiliates and See Best Affiliates
- Manage Commissions Owed and Paid
- Branded Affiliate Sign up and Distinctive Area
- Entire Gravity
- SMTP Integrations
- Billing Integrations
Is ClickFunnels Worth the Price?
While some people, especially those that are just beginning their businesses, may feel as ClickFunnels costs a lot, for anyone who’s serious about growing their company and taking advantage of all ClickFunnels has to offer, the price tag is worth it.
The reason the price is well worth it’s because it has free training and it does more than rival sites.
Final Thoughts Around ClickFunnels
ClickFunnels is a top platform that offers immense value. From the simple to build funnels that are automated to the ability to do conversion tracking and split-testing to help improve results, ClickFunnels provides so much to its users.
If you want a company which has a lot to offer both brand new and seasoned entrepreneurs, ClickFunnels is a superb choice.
Not only they provide you the all-in-one business instrument, but all the training inside ClickFunnels will teach you precisely how to build a top converting sales funnel, and better still, the training also teaches you how to be a successful entrepreneur in these digital marketing eras. Marketing Automation Tool Design